Startup Pocketwatch Signs YouTube’s HobbyKidsTV as First Creative Partner

Pocketwatch, the children’s digital-media startup backed by several Hollywood notables, has inked its first creator partnership with HobbyKidsTV, which specializes in toy reviews and other family-oriented content across 10 YouTube channels that generate some 200 million views monthly. Pocketwatch was formed last year by CEO Chris M. Williams, former chief audience officer at Maker Studios... Read more » Todd Spangler